Revitup.Direct Blog
First Cycle of Revenue Ready: Theory & Practice Successfully Completed
The first cycle of the "Revenue Ready: Theory & Practice" training program has been successfully completed — the first specialized Revenue Management program designed and delivered in collaboration between RevitUp.Direct and the Center for Education and Life Long Learning of the Hellenic Mediterranean University, under the scientific supervision of Associate Professor Markos Kourgiantakis.
A total of 36 participants from across Greece enrolled in the program, representing a diverse range of professional backgrounds: hotel managers, sales and reservations executives, marketing professionals, tourism business owners, as well as professionals looking to enter the tourism industry. Of these, 30 sat the certification exams, all of whom passed successfully, earning a professional training certificate.
The program spanned 6 weeks, was delivered entirely through remote sessions, and covered 8 thematic modules and a hands-on workshop. Participants worked on practical pricing techniques, capacity management, demand forecasting, hotel positioning, and the connection between marketing and revenue management.
The program was taught by: Markos Kourgiantakis (Associate Professor, Department of Business Administration & Tourism, HMU), Giorgos Ergazakis (Co-founder & CEO, RevitUp.Direct), Maria Xenaki (PhD Candidate, HMU) and Dimosthenis Sdrolias (Head of Digital Marketing, RevitUp.Direct).
The response to the first cycle has already generated significant interest in the program's continuation. The 2nd cycle of Revenue Ready is already being planned and is expected to be announced in the coming period.
More information: www.revenuemanagementacademy.com